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Google Maps Ads

Put your dealership at the top of Google Maps when buyers are ready

Local search ads that appear directly in Google Maps — the moment buyers are looking for a dealership near them.

A mobile Google Maps search for "car dealership near me" showing a truck dealer's local listing with photos, rating, and call button

One of the highest-intent placements a dealership can buy

Google Maps Ads are one of the highest-intent ad placements available to a dealership — and one of the most underused. When a buyer searches for a dealer, an inventory type, or a service near them, we put your store at the top of the map with a promoted pin, call button, and directions.

It's the digital version of being on the busiest corner in town, except you only pay when a buyer clicks, calls, or asks for directions.

Inventory listing pages for parts, a semi truck, and a sedan, alongside a performance chart and a ranking comparison table

Most dealerships still aren't running these

Map pack ads capture buyers at the exact moment of intent, and most dealerships don't run them — meaning cheap, largely uncontested placement.

Call and directions clicks tie directly to real showroom traffic, which is what makes this channel worth the setup.

What's included

GBP-linked setup

Campaigns connected directly to your Google Business Profile.

Promoted placements

Pin, call, and directions placements at the top of the map.

Bid management

Ongoing management of bids for local search terms.

Call and directions tracking

Attribution tied to real calls and directions requests.

Monthly reporting

Results tied to real store visits and calls, not vanity numbers.

What makes this different

Other agencies
Generic content copied across every dealer client
One-size-fits-all reporting disconnected from real leads
Cookie-cutter strategy with zero dealership-specific context
Set-and-forget campaigns nobody revisits
Junior staff running your account with no automotive background
Dzi Consulting
Content built around your actual inventory and market
Reporting tied to calls, leads, and sales — not vanity metrics
Strategy built by someone who's worked inside a dealership
Ongoing optimization every month, not a one-time setup
Direct access to the person actually running your account
Who it's for

Dealerships whose buyers are actively searching Google Maps for their next vehicle, service appointment, or nearest dealer.